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The Direct Trade Foundation

What is the Direct Trade Foundation?

The Direct Trade Foundation is an innovative producer support program designed to increase producers’ direct supplies to the foodservice industry by eliminating middlemen and directly connecting them with restaurants and hotels. The foundation provides comprehensive support, including strategic mentorship, advanced technologies, logistics infrastructure, and investments for successful entry and supply to the US restaurant industry.

Why was the foundation created?

The foundation was created to help producers with their direct sales into the foodservice supply chain. We support producers, especially those in new technology sectors and startups, by providing comprehensive support, including strategic mentorship, cutting-edge technology, reliable logistics infrastructure, and investments to help producers enter new markets and compete successfully.

What does the foundation offer?

Producers participating in the foundation will receive:

• Training and mentorship in direct sales.
• Access to the Rgand Marketplace platform.
• Tools for automated product promotion.
• Reliable logistics support and order fulfillment.
• Investments to facilitate market entry.

Producer selection and pre-registration

Each year, we will select 50 new producers to join the program. Producers can pre-register to have the opportunity to be part of this revolutionary initiative.

Join us to grow your direct sales without intermediaries!

Rgand Poised to Cut Middleman From the Restaurant Industry Starts With the World’s First Automated Product Promotion

March 30, 2021

MIAMI, FL — Rgand is launching The World’s First Fully Automated Product Promotion Solution for food producers to increase brand awareness and create direct sales with food service establishments, bypassing distributors.

Rgand, a direct foodservice trade wholesale platform, makes a bold launch with Sample Box Marathon, the race to distribute food samples to 26,385 U.S. food establishments. The new wholesale marketplace revolutionizes the trade between producers and restaurants by eliminating all middlemen. 

Food producers and farmers are vying to be some of the first to get their food samples into free “sample boxes” sent to thousands of restaurants in major U.S. metropolitan areas. The free sample boxes include samples from local and global producers. Once a restaurant receives a box, they need to review its contents on the Rgand platform and can purchase whatever they like with one click.

Rovshan Rasulov, CEO of Rgand, said he was excited to showcase the revolution of direct trade with a Marathon. He said: “The Sample Box Marathon is a great opportunity to shine a spotlight on the food producers across the globe while saving them time and money on promotion and finding new direct buyers.”

“To respond to the devastating effects of COVID on the restaurant and hospitality industries, we built a marketplace to bring food producers and restaurants together, face-to-face, with no intermediaries in-between. On our platform, producers find new business, but in a fun way. The Marathon does just that. Our mission is to send 1 million boxes packed with samples of manufacturers’ own brands to restaurants and enable both sides to trade directly, for the first time ever.”

Food producers keen to increase sales and profits in the almost $1 Trillion U.S. restaurant business should register on Rgand.com to sell directly to end buyers. 

Restaurants should apply to receive free sample boxes. They can purchase products at direct-from-manufacturer prices and receive free delivery.

Source: https://www.businesswire.com/

Сontacts
Olena Danilchenko
press@rgand.com

Food Producers ‘RACE’ to Get in Front of 26,385 US Restaurants

Hallandale Beach, FL March 17, 2021

Embattled restaurants can get free samples, and food producers can send samples for a couple of dollars per buyer using Rdand — the new direct-from-producer wholesale foodservice supply marketplace. Rgand is launching the world’s first automated sample delivery program for independent food brands that can increase brand awareness and create direct sales with food service establishments bypassing distributors.


Hallandale Beach, FL – Farmers and food producers are vying to be some of the first to get their food samples into free “sample boxes” sent to thousands of restaurants in major U.S. metropolitan areas.

The organizer is Rgand.com, a new direct trade online platform that revolutionizes the way producers supply the foodservice and hospitality sectors.

Rgand makes a splashy U.S. market entry with Sample Box Marathon, the race to distribute food samples to 26,385 U.S. food establishments. The Marathon kicks off with 3,000 restaurants in the first sprint.

Rgand, described as the “Amazon for Restaurants,” enables food producers to sell their goods directly to restaurants and commercial food buyers, bypassing costly wholesalers and distributors. By cutting out the middleman, both producers and restaurants save time and money within the food supply chain for the first time.

The Marathon is a product promotion program where producers compete to become the most sampled producer on the Rgand marketplace. On the platform, a producer moves 1 mile for every sample box they are included in until they’ve completed the full distance of 26,385 miles.

The Sample Box Marathon is designed to showcase the most popular and best-reviewed food supplies. Once a restaurant has received a trial box, they need to review its contents on the Rgand platform and share their first-hand feedback about samples to get the next free box.

Rovshan Rasulov, CEO of Rgand, said he was excited to showcase the best in independent food producers in the thrilling online race. He said: “The Sample Box Marathon is a great opportunity to shine a spotlight on the talents of independent food producers across the globe while saving them time and money on promotion and finding new direct buyers.“

“We implemented a marketplace that brings food producers and restaurants together face-to-face with no intermediaries in-between. On our platform, producers find new business, but in a fun way. The Marathon does just that. Our mission is to send 1 million boxes packed with samples of manufacturer’s own brands to restaurants and enable both sides to trade directly, with no intermediaries.”

Rgand, the new online platform, has been welcomed by food suppliers who are keen to increase sales and profits in the almost $1 Trillion U.S. restaurant business.

The state-of-the-art technology allows food businesses to list their products online, send their goods to a Rgand Fulfillment Center. Rgand starts sending sample boxes to restaurants in New York, Boston, and Miami, before expanding nationwide.

Restaurants should visit Rgand.com and apply to receive free samples. Restaurants can purchase products at direct-from-manufacturer prices any time at any quantity and receive delivery straight to their door.

Food manufacturers and commercial food buyers interested in saving time, money, and taking back control from distributors should register on Rgand.com to sell directly to end buyers.

Source: PRweb.com



For media inquiries, contact
Email – press@rgand.com
Phone – (888) 974-2638

Participation at Turkey Investment Conference (TAIK) at Mandarin Oriental 24-25 September 2019, New York City

Turkish Exporters to Set Foot On the Rgand Online B2B Marketplace reaching the U.S. Market, directly!

The USUS Restaurant Industry has more than 1.000.000 locations, with 380 Billion USD Supply and 863 Billion Sales has much more space for Turkish Food and HoReCa related manufacturers and producers.

Currently, more than 6.500 Turkish companies are exporting $927 million of food products to the US, the world’s largest food importer with $150 billion annually exports, projected to grow to $2 billion in 2023. The Turkish food sector now has an excellent opportunity to find direct deals with the US Restaurant Industry through Rgand.com.

There are several barriers to the volume trade increase in the foodservice industry. Possibly unknown brand, incorrect pricing policies and many dependencies to distributors and wholesalers are the leading excuses for further figures.

DIRECT TRADE
Between Producers and Buyers Ho.Re.Ca industry

Rgand offers a streamlined Global Marketplace as the ultimate enabler of DIRECT TRADE between Producers and Buyers from all over the World, eliminating the wholesalers, distributors, and all kinds of intermediaries.

The format of global trade is changing, as the no-intermediate business models are growing, while the export model is also transforming into a direct-trade model. As the leading example, Rgand Fulfillment Centers serve B2B clients in the HoReCa industry and offer a various range of high quality preserved products in bulk-size packaging.

From anywhere in the world, producers will be able to directly connect to the vast US restaurant industry and trade 24/7 on the Rgand.com, without the participation of wholesalers and intermediaries.

It also includes “Same day fulfillment” through the innovative supply-chain network. Rgand – is a technology company based on the Direct B2B model, offering an online platform that enables producers to sell their products to customers in the US. It solves numerous logistics and transportation problems for Producers in the US.